English Language & Usage Asked on December 2, 2020
I cannot remember the term for a system in which an existing product was redefined and developed into a new product and then marketed as better and sold to the public, even though it works almost exactly the same as the product that came before its generation.
I believe there is an ‑ism word in Brave New World which describes part of this about their society and I can just not remember what it is and it is killing me not knowing.
Does anyone know what this word is?
I believe the "word" used in Brave New World is Fordism.
The World State is built upon the principles of Henry Ford's assembly line: mass production, homogeneity, predictability, and consumption of disposable consumer goods. While the World State lacks any supernatural-based religions, Ford himself is revered as the creator of their society but not as a deity, and characters celebrate Ford Day and swear oaths by his name (e.g., "By Ford!").
Wikipedia
However, my initial thought was that you were referring to planned obsolesence.
In economics and industrial design, planned obsolescence (also called built-in obsolescence or premature obsolescence) is a policy of planning or designing a product with an artificially limited useful life, so that it becomes obsolete (i.e., unfashionable, or no longer functional) after a certain period of time. ... It is the deliberate shortening of a lifespan of a product to force consumers to purchase replacements.
Wikipedia
Answered by jxh on December 2, 2020
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