Phrase for the belief that your field of study or project has higher merit

Question

I'm trying to find a phrase for the act of rating one's activity greater then another person's activity.
An elementary school teacher might state that reading a chapter with your child is critical but an instructor at a gym might put a greater emphasis on social interaction and physical activity at that age takes precedents.  Both are vital for a well rounded child, but each individual rates their activity greater than the others.  What is that called?

Decapitated Soul · Answer

That is called self-aggrandisement or self-importance (or bumptiousness).

Self-aggrandizement: The action or process of promoting oneself as being powerful or important.
Example: Critics accused him of self-aggrandizement. [Lexico]

RobJarvis · Answer

This condition is encapsulated in the term bias:

bias - a partiality that prevents objective consideration of an issue or situation

In your example, you could get more specific with "professional bias."

Phrase for the belief that your field of study or project has higher merit

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